Category Archives: Beauty Trends

The Natural and Organic EOS Lip Balm is Steadily Rising to the Leader in the Industry

https://www.fastcompany.com/3063333/startup-report/the-untold-story-of-how-lip-balm-upstart-eos-outdid-chapstick

In the past decade, things have drastically changed in the lip balm industry, and it can all be attributed to the sensational new EOS Lip Balm (https://evolutionofsmooth.ca/) that have hit the market. Chapstick, original, cherry or mint, has been the leading lip balm for many years, in fact, it was the only lip balm besides the cheap generic brands.

EOS Lip Balm is a unique lip balm that comes in over 15 different flavors, which makes it very intriguing for the oversaturated market and the millennials who have adopted the new EOS products. One of the defining differences of the EOS or Evolution of Smooth products is that they are not buying into the cylindrical containers that Chapstick is known for.

EOS has designed a pretty, sassy round container that allows the user to apply the balm from a pretty little container. EOS also adds a fragrance to match the flavor in their products, so as they are used an inviting fragrance enhances the user as well.

It was seven years ago that EOS Lip Balm began to occupy the shelves in Walgreens, Walmart, and Target. Celebrities like Miley Cyrus, Christina Aguilera, and Kim Kardashian began using the little balls of balm and were seen with them everywhere. Then the latest thing in lip balms hit the beauty magazines and the L.A. fashion world, and EOS became second only to Burt’s Bees Lip Balm.

EOS Lip Balm is organic, which is presently in high demand. Today, it sells over 1 million units a week, and management has strategic plans for the future. As the lip care market is expanding and growing at a steady pace, EOS market researchers project that by 2020 sales will exceed $2 billion, which is outstanding for the lip balm industry.

 

Using WEN Cleansing Conditioner On Soft Hair

WEN are hair products created by Los Angeles stylist, Chaz Dean. He creates groundbreaking products on Sephora that have launched a dramatic shift in the way people protect and style their hair. Chaz Dean believes in a naturally healthy lifestyle. It is no wonder his approach to hair-styling follows suit.

In a recent article that was posted on Bustle, http://www.bustle.com/articles/136320-i-used-cleansing-cleansing-conditioner-on-my-fine-hair-heres-what-happened, a lady explains how she used hair care line Wen by Chaz. Her name is Emily. She took a chance with Wen cleansing conditioner because of her love for beauty products.

On the first day, she had just arrived from a tiring day and decided to take a shower. It was then that she decided to try the Amazon talked about WEN cleansing conditioner to clean her hair. She applied the correct amount on her scalp as per the instructions and got into the shower. She felt her hair got thicker and fewer strands were falling from her head. After drying herself, her hair looked shiny and bouncy.

On the second day, she noticed her hair was greasy which is unusual. She used WEN Conditioner once again, and the results were the same. On the third day, she found her hair roots were not greasy and was happy. She used styling products for her hair after showering. As the day progressed, she noticed her hair getting flatter.

On the fourth day, she noticed her hair was very greasy. She used dry shampoo, but her hair wasn’t getting better. On the fifth day, she noticed that after curling her hair, the waves fell more quickly than normal. On the sixth day, after using WEN, her friends noticed how shiny her hair was. It boosted her confidence. On the seventh day, her hair still looked awesome. Her curls fell faster than normal, but the results were great.

Why is Wen unique? Read it here: http://www.wen.com/why-its-unique.html